How to Publicize Your Upcoming Events

What follows is a list of publicity suggestions from the Law School's Communications Office for student organizations that are hosting events at the Law School or in the community. Please reserve space for your event with Ms. Gloria Todd as far in advance as possible if your event will be at the Law School. It is usually best to begin publicity at least one to two weeks in advance of your event. Staff of the Communications Office will make every effort to share your event information. However, please keep in mind that information received after 3 p.m. on a Friday may not be shared until the following Monday morning.

Start Your Publicity Effort by Adding Your Event Info to the William & Mary Events Calendar

As a first step, please add your event information to the W&M Events Calendar. You will be prompted to enter your "WMuserid" (your email address minus the "email.wm.edu") and your password.

Once you have entered a description of your event (title, start & end date, summary, etc.), you will be prompted to choose from a number of calendars.  Please choose "Law School Events" and "University Life Events" (from among "Top Calendars").

If you click under "All Calendars," you should also should see a menu of other W&M Calendars grouped by areas such as Arts & Sciences, W&M, and the Mason School. You may choose as many of these subcalendars as you wish.

If you know a guest or visitor is a graduate of the Law School or the College of William & Mary, please note that somewhere in the announcement.  It is really nice to know when our alumni are returning to campus!

Here's What the Communications Office Can Do to Help Spread the Word

Once your info is posted to the W&M Events Calendar, the Communications Office will create a myLaw event listing for you.  Staff also will post the info to the WMDigest (a listserv of W&M faculty and staff) and the Law School's Facebook page. We'll also plan to tweet about your event. If you are using your own Twitter account for event publicity, please mention @WMLawSchool.

Here Are Some Additional Tools You Can Use to Help Promote Your Event

Diversity Happenings
"Diversity Happenings" is a weekly email bulletin for events and activities across the William & Mary campus.  Submit your information by 8 a.m. on Monday for that week's bulletin.

Flyers
You can give a flyer to Kaye Hibbard in the main reception area and ask her to post it in the mailroom where faculty and staff have mailboxes. You also may post flyers on the bulletin boards outside the restrooms in the library and on the bulletin board in the cafe.

Student Bar Association E-Announcements
Announcements are emitted by the Student Bar Association twice a week, on Sunday and Wednesday evenings.

Student Happenings
You can "submit a posting" on this site to share with the W&M student community. The e-bulletin is sent twice weekly, on Mondays and Thursdays.

Virginia Gazette
This local newspaper is published twice a week, on Wednesdays and Saturdays. To share your info with them, you need to first create a CitySpark account.

Williamsburg Yorktown Daily
You can enter information about local events at wydaily.com by scrolling down to the bottom of the page (see "Submit an Event").

Remember to Reserve Your AV

Please remember to let Whit Weidner in the courtroom know ahead of time if you need a microphone or other AV equipment for use during your event. You can reach him at (757) 221-2180 or [[w|wwweidner]].

Questions?

Please let us know how we can help.  We'd also appreciate hearing from you if you have difficulty using these sites or if you learn of new ways to share event information.

Law School Communications Office
Rooms 218 & 219
Jaime Welch-Donahue, Director, [[jpwelc]]
David Morrill, Assistant Director, [[dfmor2]]